Adding Core Web Vitals, even if they are not met, improves SEO

The Core Web Vitals have already configured the following websites using the Google Search Console better position than those who do not have this information.

Core Web Vitals are a usability factor for humans, but also for Google robots.

Martin Splitt, one of the experts in search engine optimization at Google, pointed out that all websites that contain information on Core Web Vitals via the Google Search Console have an advantage in terms of positioning. With that in mind, grit does not refer on the pages that correspond to the Core Web Vitals, but on all pages on which the specific report is configured in GSC.

Why would it be beneficial just to have information on Core Web Vitals? Core Web Vitals, like split, are a metric of user experience and the usability of the page in general. It’s a number of factors that make the site comfortable and intuitive for users, however also for google robots. With this in mind, Google cannot classify the behavior of this factor if it is unable to analyze it.

These are Splitt’s tweets explaining this topic:

On the other hand, it is expected that the entry of Core Web Vitals as a positioning factor, which will take place in May 2021, don’t have much influence in positioning. This is because the vast majority of websites already have this information. However, it will be some time before the real impact of this new feature is known.

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