Search operators are a number of Symbols and commands These are used to narrow the results of Google searches. In short, these are filters that have been added to the search itself so that it only shows the results you want.
You can use the Google search operators to apply filters to searches that return only the results you want.
These operators work very simply because that is enough Write them in the search bar from Google, along with the term that is being searched for, and can be very useful for advanced searches as well as for SEO of a website.
-Find content in a folder on the server: For larger websites, the content is usually divided into categories and folders. With this in mind, it is possible to perform certain searches with the operator: [inurl:]. For example, if you have a large website with a “Courses” section, you could filter your search on “SEO-Website: sitewebgrande.com inurl: course” so that you only get results from the “Courses” section that contains the word “SEO”.
– Show all pages of a site: To see all of the indexed web pages on a site, just enter “site: siteweb.com”. This operator can be added. For example, if you want to know what content on the website is best on a particular topic, you could use: “SEO website: siteweb.com”. This way, only SEO content will be displayed on the website.
-Find pages by date: It is also possible to find results by date. If we want to see all the content that was created between 2012 and 2013 on a topic, it is enough to use the operator (#### .. ####) and something like “SEO for images” left 2012..2013 “.
-Exact search: When searching for a long-tail keyword or key phrase, Google often returns a mixed set of results. That means, if you search for long tail SEO, Google will show results for the terms: SEO, long tail, long tail SEO and certainly also long tail keywords. To get results only for the exact term you are looking for, you need to use quotation marks. To do this, it would be correct to search: “Long Tail SEO” This way, Google will only return accurate results.
-Related results: Google is pretty good at showing related results. However, it is possible to improve these searches with an operator: “intext:” or “-intitle:”. The first shows results where the term appears in the text and the second where the term is NOT in the title. This makes it possible to find related content, but not directly related to the topic.
-Find competitors: To find out what content the competition created on a term you want to use, you can filter the search engine data by removing your own results. To do this, you have to use the command (-site :), which would look like this: «SEO for images -site: trecebits.com».
– Analysis of competitors: If you want to go a little further and analyze the results from more than one competing website, you can use the operator: “site: OR site:”. For example: semantic SEO (Site: Competitor1.com OR Site: Competitor2.com).