At the moment, There are various platforms that allow you to create live chats for web pages or any marketing service in a relatively simple and stable way. If you plan to open a portal to sell products or offer some type of work, a chat will be your best ally to speak directly with your potential clients.
If you don't know which system to use to generate a competent chat, here you will find the best platforms available on the Internet so that you can meet your marketing objectives. They have all the necessary functions for you to do a complete and efficient job.
Best platforms to create live chats
All the systems that are part of this list have many similarities with each other. However, there are certain unique tools on each platform that are aimed at a specific audience. Evaluate each service thoroughly to make the right decision that adapts to what you require.
Zendesk
Zendesk is especially focused on small and medium-sized businesses that want to have natural and effective communication with their customers through a chatbot. It has a section that allows you to evaluate the influx of potential customers on your website and how they interact with your portal and what they might want in the future.
As for chat, it has integration with AI to answer frequently asked questions to consumers without requiring the presence of a human agent. It also includes the option to add calls through chat, generate reports and analyze the pattern of conversations with people to offer a better response model.
SendPulse
A system focused entirely on enhancing digital marketing, the best thing is that the tools to create a chat are intuitive and simple to apply on any website. The catalog of programs to generate a live chat is varied, the CMS configuration is easy and the system editor makes it possible to modify any section.
A useful feature is that SendPulse allows you to bring live chat to life through chatbots, so that communication with the customer is immediate. The chatbot is able to give a tour of your service, explain what your products are for and answer frequently asked questions. Additionally, chat can be integrated into the ChatGPT language model.
HubSpot
It provides all types of management tools for digital marketing campaigns, it stands out for being a competent software that will give you each of the instruments you want to manage your portal. A notable point is that chat has the ability to direct the customer to a specific agent based on the problem they describe, which could optimize the efficiency of your service.
Likewise, the generation of chatbots is a simple process, since many are enabled by default and their objective is to answer simple questions and give instructions to people to solve an easily solvable problem. However, HubSpot is a platform that requires programming knowledge to fully exploit it and avoid errors or confusion.
Intercom
The best thing about Intercom is that it is a platform made for people who do not have computer knowledge, it is intuitive and explains how to do tasks step by step, you will not waste time trying to find the solution to something you do not know. Chat has the ability to split conversations based on the issue presented, customer data, etc., which is useful for speeding up response.
The system will also store each of the chats so that customers have access to them when they return to your website. You will also be able to consult conversation history to analyze response patterns. In addition, AI can be integrated into chats to give better instructions and make more precise decisions.
